Automating Your P&L: The Margin Dashboard We Built
We stopped guessing at profit. The single margin dashboard that shows contribution per order in near real time.
By Jacob
We stopped guessing at profit and built a single dashboard that shows contribution margin per order in near real time. Here's what's on it and why.
What it tracks
Revenue, blended CAC, processing fees, returns, and fulfillment — rolled into one number: contribution margin per order. When that number moves, we know before the month closes.
How we built it
It pulls order data, ad spend, and fee exports into one sheet with a few formulas. No expensive BI tool required — just the discipline to update it weekly.
The one metric
- Contribution margin per order, trended weekly.
- Alert when it drops below your scaling floor.
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